Tanly Hospitality is one of Indonesia’s rising stars. It is a growing hospitality management company with three hotel brands under its umbrella, including VASA Hotel Surabaya, one of the city’s top five-star destinations. Leading the charge is Devina Konatra, CEO of Tanly Hospitality, whose success in the business is proving to be an inspiration for young Indonesian women.

With a degree in Interior Design, Devina has incorporated her creativity and eye for design into the hotels under her management, introducing modern aesthetic appeal required to create alluring, elegant destinations, especially in a cosmopolitan city like Surabaya. Design has certainly been a big part of the success of VASA Hotel Surabaya: the upscale modern-day luxury hotel features an infinity swimming pool, a state-of-the-art health club, a helicopter landing pad, a children’s playground, and more. Its style, service and facilities have appealed strongly to the tastes of their guests, both holiday-goers or business travellers.

Tanly Hospitality holds the three hotel brands of Vasa Hotel, Solaris Hotels, and Cleo Hotels, and in 2022 the company showed an impressive growth of 25% in the hospitality sector. However, the entrepreneur also manages beauty and fashion brands in her portfolio (Avione Beauty and Zappi respectively), seeing a positive growth of 30% in the retail sector.

Through her success in business, Devina Konatra has found an audience outside of hospitality and retail, appealing to young women inspired to become business women themselves. Following her Instagram account, @DevinaKonatra, her fans have been able to take inspiration on what it means to balance family and work, especially as a mother of four, and soak up her experiences as a womanpreneur. Of course, those curious about the day in the life of a fashion and beauty entrepreneur are also treated with make-up and fashion tips, which has earned the business woman the online title of ‘Miss OOTD’, or ‘Outfit of the Day’.

Tanly Hospitality is under the conglomerate, Tancorp Corporation, which holds more than 100 brands across different industries, including, consumer goods, healthy, lifestyle, FnB, property, cosmetics, fashion, to hospitality. The first hotel under Tanly Hospitality was Solaris Hotel Malang, which kickstarted Devina Konatra’s passion in the field of hospitality, in which she has been working since she was 21 years old. This passion has culminated in impressive developments, especially with one of the best five-star hotels in west Surabaya under their management: Vasa Hotel Surabaya, which opened back in 2016. Making people happy through service and good food, and finding ways to get guests to return, has been a driving force for the young CEO, who continues to explore new ways to develop the brands and businesses under Tanly.

For more information:
Devina Konatra: instagram.com/devinakonatra
Vasa Hotel Surabaya: vasahotelsurabaya.com
Tanly Hospitality: tancorp.id/tanly-hospitality

NOW! Jakarta

NOW! Jakarta

The article is produced by editorial team of NOW!Jakarta