The Opening of Novotel Tangerang BSD City

Novotel has opened its newest property in BSD City, bringing a philosophy of balance and wellbeing to one of Jabodetabek’s most dynamic districts where business, retail and entertainment converge in an ever‑evolving landscape.

Set in the heart of BSD City, the property features 299 modern rooms and suites, including Family Room Bunk Beds that make traveling with children easier and more enjoyable. Open, intuitive public areas encourage social interaction while also providing quiet corners for focus and relaxation.

Dining is anchored by Seravie Restaurant, an all‑day venue serving international and local cuisine in a glass‑lined setting with alfresco options. Reflecting Novotel’s culinary pillars, menus emphasize delicious, healthier, and sustainable choices, including plant‑based dishes designed to fuel long‑term wellbeing. Social Bar offers a casual space for coffee or gatherings, while The Secret Library provides a serene retreat for reading, working, or unwinding.

For events, the hotels presents a pillarless ballroom with soaring seven‑meter ceilings that can host up to 600 guests. Flexible function rooms and modern audio‑visual technology make the hotel an ideal stage for conferences, weddings, and celebrations, seamlessly blending practicality with atmosphere.

Families benefit from the Olive & Oak Kids Club and dedicated play areas, while wellness facilities include the Hanging Garden Pool, Fitness Centre, and Wellness Suites featuring a communal salt room, infrared sauna, and cold plunge pool — all designed to help guests recharge at their own pace.

“Novotel Tangerang BSD City strengthens our presence in Indonesia and reflects the brand’s continued growth across Asia,” said Garth Simmons, Chief Operating Officer, Premium, Midscale & Economy Division, Accor Asia. “With thoughtful design, family‑friendly facilities, and a strategic location, the hotel is perfectly positioned to meet the evolving needs of today’s travelers.”

Aligned with Novotel’s commitment to positive impact, the property reduces single‑use plastics, enhances energy efficiency, and promotes sustainable dining. Through its partnership with WWF, Novotel also supports science‑based marine conservation, reinforcing the belief that personal wellbeing and planetary wellbeing are inseparable.

Members of ALL Accor, the group’s loyalty program, enjoy exclusive benefits and earn reward points redeemable for stays, dining, and experiences across Accor’s global network. Membership is free via all.com.

To celebrate its opening, rates start from IDR 1,600,000 per night, inclusive of breakfast for two and a dining voucher worth IDR 200,000, valid until May 31, 2026.

For reservations, visit all.accor.com/hotel/novotelbsdcity and follow @novotelbsdcity on Instagram to discover exclusive offers.

Novotel Tangerang BSD City
CBD 55 Lot 1.8 BSD City, Tangerang
+62 21 5089 1800

NOW! Jakarta

NOW! Jakarta

The article is produced by editorial team of NOW!Jakarta