As the Lunar calendar turns to the Year of the Horse, Hennessy marks the occasion with a new set of limited editions that bring symbolism, design, and heritage into sharp focus. Launching in early January 2026, the collection introduces specially designed bottles of Hennessy V.S.O.P and Hennessy X.O, created to reflect the energy and forward momentum associated with the Year of the Horse, while reinforcing the Maison’s long-standing relationship with Chinese New Year traditions across Asia.

The announcement builds on a cultural dialogue that Hennessy has maintained for more than a century. Since its first shipment of cognac to China in 1859, the Maison has repeatedly engaged with Chinese festivals and milestones, using design and storytelling as a way to acknowledge shared values. The 2026 collection continues that approach, positioning Chinese New Year as a recurring point of connection between heritage, celebration, and contemporary expression.

At the centre of the release are two limited-edition bottles, each carrying a bold visual interpretation of the horse. Rendered in metallic copper hues and deep mineral tones, the design unfolds across a flowing red base. The horse appears in motion, its form shaped by sculpted lines and open spaces that encourage personal interpretation. Rather than presenting a fixed narrative, the artwork invites viewers to complete the image through their own perspective, mirroring the layered character and evolving depth of Hennessy’s cognacs.

Traditionally associated with vitality, independence, and optimism, the Year of the Horse is often seen as a time of renewed drive and decisive movement. For consumers, the collection offers a way to mark the Lunar New Year with an object that carries cultural meaning while remaining relevant to modern gifting and hosting occasions.

Laura Drozdowski Lot, Marketing Director at Moet Hennessy Southeast Asia, notes that the values represented by the Year of the Horse align closely with the brand’s own outlook. She highlights energy and forward momentum as shared themes that continue to shape Hennessy’s engagement with Chinese New Year celebrations across the region.

Beyond the bottle designs, the 2026 programme extends into experiential retail. To coincide with the launch, Hennessy is introducing the Festive Hosting Masterclass, an in-store series hosted exclusively at the Hennessy Boutique in Senayan City Mall. Running from 9 January to 8 February 2026, the sessions are held every Friday, Saturday, and Sunday, offering four time slots each day.

The masterclasses are led by Chong Wai Keng, Hennessy Brand Ambassador, alongside Rizky Ramdhani Razak, Mixologist and Moët Hennessy Indonesia Brand Advocate. Participants are guided through curated Hennessy V.S.O.P cocktails paired with festive dishes, alongside insights into the Maison’s history and practical ideas for hosting at home during the Lunar New Year period.

The limited-edition Hennessy V.S.O.P and Hennessy X.O bottles will be available in Indonesia from January 2026 through Red & White stores nationwide. Registration for the Festive Hosting Masterclass is available through Hennessy’s official Indonesian website.

indonesia.hennessy.com

NOW! Jakarta

NOW! Jakarta

The article is produced by editorial team of NOW!Jakarta