Marriott International has unveiled its latest report, The Future of Food 2026, which explores how dining habits and preferences are changing across the Asia Pacific region.

Marriott International has unveiled its latest report, The Future of Food 2026, which explores how dining habits and preferences are changing across the Asia Pacific region.

The comprehensive study spotlights major trends reshaping the culinary landscape, including a shift away from traditional fine dining toward casual luxury, comfort-driven menus, immersive dining experiences and a renewed reverence for local flavours. Diners are increasingly prioritising relaxed, personalised encounters where storytelling, entertainment, and design are just as important as the food itself.  

Drawing on insights from over 30 influential chefs, mixologists, industry insiders and regional food media, along with findings from Marriott’s inaugural regional survey of F&B teams in 270 properties across 20 Asia Pacific markets, the report explores how these emerging trends are redefining hospitality and guest expectations. 

“The Future of Food 2026 showcases how Asia Pacific continues to shape the future of global dining,” says Petr Raba, Vice President of Food & Beverage, Asia Pacific excluding China, Marriott International. “From the rise of casual luxury to experience-focused dining, today’s guests are seeking emotional connection as much as culinary excellence. This report reflects our ongoing commitment to evolving with the industry and delivering dining experiences that are culturally relevant, rooted in place, and reimagined for a new generation of travelers.”  

He added, “Across Asia, a new culinary language is emerging, one where quality meets comfort, luxury meets experience, and a meal is no longer just about eating, but about engaging all the senses. As our report shows, food is no longer just fuel; it’s a form of storytelling, identity, and cultural connection.”

For more information, visit marriott.com. Download the full report here.

NOW! Jakarta

NOW! Jakarta

The article is produced by editorial team of NOW!Jakarta